K-citymarket Espoo Iso Omena

K-citymarket Espoo Iso Omena

Newly renovated K-citymarket Espoo Iso Omena, is one of the most modern grocery store in Finland. Store owner Toni Pokela tells that they pay a lot of attention regarding customer comfort and the visuality of the store. This is why they are constantly collecting customer feedback, and searching for new digital solutions.

Eurosec made together with K-citymarket Espoo Iso Omena an EWQ Digital Signage- price display installation for the fruit and vegetable department. The installation contains 24 pieces of 22” digital price displays and the tool for the content management and production, called SeeSignage. The focus for the installation was to make a clear and visual presentation which is absolutely the most important factor for price communication, according to Mr. Pokela.

The visual look is a key point

“In our industry, there is constantly conversation how the digitalization should be used in our stores and where would it be needed. The brand image advertising is one place to use digitalization but from the customers’ perspective, the clear price information is definitely the most important thing! Based on this, we began to develop a coherent and workable digital installation for our fruit and vegetable department.

EWQ Digital Signage stood out with its excellent price display solutions. The digital price displays clearly tell the message: what are the products and the scale numbers, and what is the price of the product. In fruit and vegetable world, the prices of the products and the disposition are the most significant thing for the customer. Also, the picture of the product has to match with the product; a regular tomato is not the same as a cherry tomato!

The visual look of the digital price displays is a key point in price information. That’s why the development of the product and price templates was very important. We designed the templates together with SeeSignage-professionals, we created a theme which is suitable for our own store and business idea, and of course for our customers!

We are improving our store step by step, to be better and better. We want to be frontrunners using all kind of digital solutions. We only achieve this if we are using digital signage professionals. I highly recommend EWQ Digital Signage for everybody, who wants to upgrade their store to the next level!”

Toni Pokela

Store Owner, K-citymarket Espoo Iso Omena

A leap for modern and clear price information

“EWQ Digital Signage is the perfect solution for our fruit and vegetable department! The digital price displays are working well and the price information is easily readable. My team are pleased because they don’t have to change the price tags manually anymore. The best feedback has definitely come from our customers who have personally praised our neat and clear department.

The prices and the presentation places of fruits and vegetables are constantly changing. That’s why it is very important to have a management system that is easy and really fast to use. SeeSignage, the tool for the content management and production, is exactly what we need. SeeSignage includes two pre-designed product templates with colors and motion effects. I can change the pictures, prices and product information easily in seconds.

There is no going back to the printed tags again. The digital price displays are a leap for modern and clear price information. Our customers love this!”

Susanna Koskinen

Fruit and Vegetables Attending, K-citymarket Espoo Iso Omena

24 pieces of 22” digital price displays are telling a clear message: what are the products and the scale numbers, and what is the price of the product. 

The visual look of the digital price displays is a key point in price information

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